Adcounty Media India SME IPO Subscription Status
Adcounty Media India SME IPO closed on 1 July 2025 with an overall subscription of 273.08x based on shares applied. QIB demand came in at 137.33x, NII at 555.46x, and retail at 225.40x.
Allotment will be finalised on 2 July 2025. The stock is scheduled to list on NSE and BSE on 4 July 2025.
Issue Price
Rs 85.00
GMP Today
Rs 40.00 (+47.06%)
Overall Subscription
273.08x
Issue Size
₹47.83 Cr
Allotment Date
2 Jul 2025
Listing Date
4 Jul 2025
Adcounty Media India SME IPO Subscription by Amount
Category-wise subscription based on amount applied at issue price Rs 85.00
| Category | Amount Offered | Amount Applied | Subscription |
|---|---|---|---|
| QIB | Rs 9.56 Cr | Rs 1,313.03 Cr | 137.33x |
| NII | Rs 7.18 Cr | Rs 3,988.68 Cr | 555.46x |
| IND | Rs 16.76 Cr | Rs 3,776.65 Cr | 225.40x |
| Total | Rs 33.50 Cr | Rs 9,078.35 Cr | 271.02x |
Adcounty Media India SME IPO Subscription by Shares
Category-wise subscription based on shares bid. Application-wise bid counts are not available for this IPO yet.
| Category | Shares Offered | Shares Bid | Subscription |
|---|---|---|---|
| QIB | 11,24,800 | 15,44,73,600 | 137.33x |
| NII | 8,44,800 | 46,92,56,000 | 555.46x |
| IND | 19,71,200 | 44,43,12,000 | 225.40x |
| Total | 39,40,800 | 1,06,80,41,600 | 271.02x |
What Do These Subscription Numbers Mean?
A subscription of 273.08x by shares means the IPO received bids for 273 times the shares reserved. Allotment odds depend on application count in each category, not share volume.
Here is what each category number tells you:
QIB at 137.33x by shares: This is the strongest signal on the page. QIBs are institutional investors, mutual funds, foreign institutions, and banks. When they subscribe at 137.33x, it reflects serious institutional conviction.
NII at 555.46x by shares: NII includes high net worth individuals applying above Rs 2 lakh. Proportional allotment uses application subscription.
Retail at 225.40x by shares: Allotment is by lottery, but application-wise data is needed for accurate 1-in-X odds. Share oversubscription often overstates how hard allotment is.
Adcounty Media India SME IPO Allotment Chances
Allotment odds below use application subscription (number of bids received), not share or amount subscribed.
Retail (IND)
- •Share subscription: 225.40x (application-wise data pending).
- •Allotment odds will be updated once application subscription is synced.
Check the Adcounty Media India SME IPO Allotment Status page from 2 July 2025 for your allotment result.
Adcounty Media India SME IPO GMP After Subscription
GMP for Adcounty Media India SME stands at Rs 40.00 today, giving an estimated listing price of Rs 125.00 per share.
The GMP has moved up from Rs 33.00 on 24 Jun 2025 to Rs 50.00 on 2 Jul 2025.
A subscription of 273.08x combined with a GMP of 47.06% is a strong combination heading into listing. QIB demand above 50x in particular tends to support listing sentiment, as institutional investors are seen as informed buyers.
Track live GMP on the Adcounty Media India SME IPO GMP Today page or the IPOwiz Live IPO GMP Tracker.
Adcounty Media India SME IPO Day-wise Subscription
| Day | QIB | NII | Retail | Overall |
|---|---|---|---|---|
| Day 1 - 27 Jun 2025 | 2.51x | 0.92x | 2.59x | 2.21x |
| Day 2 - 30 Jun 2025 | 2.65x | 8.45x | 19.78x | 12.46x |
| Day 3 - 1 Jul 2025 | 137.33x | 555.46x | 225.40x | 271.02x |
Adcounty Media India SME IPO Key Dates
| Event | Date |
|---|---|
| IPO Open Date | 27 June 2025 |
| IPO Close Date | 1 July 2025 |
| Allotment Date | 2 July 2025 |
| Refund Initiation | 3 July 2025 |
| Share Credit to Demat | 3 July 2025 |
| Listing Date | 4 July 2025 |
| Minimum Investment | Rs 2,72,000.00 |
| Lot Size | 1600 shares |
About Adcounty Media India SME
Adcounty Media is a BrandTech company providing end-to-end solutions to brands, focusing on digital advertising and marketing. The company offers mobile apps, a programmatic tool called Bidcounty, and comprehensive branding campaign services. Their services include Programmatic Advertising and Search Engine Optimization (SEO) to boost organic traffic, social media marketing for brand awareness, and performance-based campaigns such as Pay Per Click (PPC), Cost Per Acquisition (CPA), Cost Per Sale (CPS), Cost Per Lead (CPL), and Cost Per Install (CPI) to aid sales, lead generation, user acquisition, and re-targeting.
Understanding Subscription Categories
QIB - Qualified Institutional Buyers
Includes foreign institutional investors, domestic financial institutions, mutual funds, and other qualified institutions. QIB demand is considered the most reliable indicator of institutional confidence in an IPO.
NII - Non-Institutional Investors
High net worth individuals applying above Rs 2 lakh. Divided into bNII (above Rs 10 lakh) and sNII (Rs 2 lakh to Rs 10 lakh). NII allotment is proportional.
IND - Individual Investors
Investors applying up to Rs 2 lakh per PAN. Allotment is by lottery when oversubscribed. Minimum one lot per successful applicant.
Adcounty Media India SME IPO GMP Today
Live GMP, listing price estimate, and listing gain
Adcounty Media India SME IPO Allotment Status
Check allotment result on allotment date
Adcounty Media India SME IPO Details
Financials, peers, strengths, and review
All IPO Subscription Status
Subscription for all active IPOs
Adcounty Media India SME IPO Subscription FAQs
What is Adcounty Media India SME IPO subscription status today?
Adcounty Media India SME IPO subscription closed on 1 July 2025 with overall subscription of 273.08x (by shares) as of 27 June 2026, 3:01 AM IST. QIB 137.33x, NII 555.46x, IND 225.40x.
What is the overall subscription of Adcounty Media India SME IPO?
Adcounty Media India SME IPO is subscribed 273.08x overall by shares at close on 1 July 2025. QIB 137.33x, NII 555.46x, and IND 225.40x.
What is Adcounty Media India SME IPO QIB subscription?
Adcounty Media India SME IPO QIB (Qualified Institutional Buyers) subscription is 137.33x by shares. QIB includes mutual funds, FIIs, banks, and other institutions.
What is Adcounty Media India SME IPO IND subscription?
Adcounty Media India SME IPO IND subscription is 225.40x by shares. Minimum retail bid is up to Rs 2 lakh per PAN.
What is Adcounty Media India SME IPO NII subscription?
Adcounty Media India SME IPO NII (Non-Institutional Investors) subscription is 555.46x by shares. NII covers bids above Rs 2 lakh.
What are allotment chances in Adcounty Media India SME IPO for retail?
Adcounty Media India SME IPO retail share subscription is 225.40x. Application-wise data is needed for accurate lottery odds.
When is Adcounty Media India SME IPO allotment date?
Adcounty Media India SME IPO allotment date is 2 July 2025. Check Adcounty Media India SME IPO Allotment Status on IPOwiz from that day using your PAN.
When does Adcounty Media India SME IPO subscription close?
Adcounty Media India SME IPO subscription closed on 1 July 2025. No new applications are accepted after the close.
What is Adcounty Media India SME IPO GMP today?
Adcounty Media India SME IPO GMP is ₹40 today (+47.06% over issue price ₹85). See live GMP on the Adcounty Media India SME IPO GMP Today page.
What is Adcounty Media India SME IPO issue price and lot size?
Adcounty Media India SME IPO issue price is ₹85 per share. Lot size is 1600 shares. Minimum investment is ₹2,72,000 per lot (minimum 2 lots for SME). Issue size: ₹47.83 Cr.
When is Adcounty Media India SME IPO listing date?
Adcounty Media India SME IPO listing date is 4 July 2025 on NSE and BSE. Allotment is on 2 July 2025.
How does subscription affect Adcounty Media India SME IPO allotment?
Allotment odds in Adcounty Media India SME IPO depend on application subscription in each category, not share volume. Retail uses lottery when oversubscribed. NII uses proportional allotment by applications. At 273.08x overall, competition is very high.
For allotment results from 2 July 2025, visit the Adcounty Media India SME IPO Allotment Status page. For listing day updates on 4 July 2025, download the IPOwiz App.
Reviewed by Dinesh Agrawal
15+ years in Indian capital markets and IPO research. Subscription data verified before publish.