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Adcounty Media India SME IPO Subscription

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Updated 4 July 2025, 9:15 AM IST· BSE SME

Adcounty Media India SME IPO subscription closed on 1 July 2025 at 273.08x overall by shares. QIB demand came in at 137.33x, NII at 555.46x, and retail at 225.40x. See Retail, SHNI, and BHNI allotment chances in the…

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Allotment date is 2 July 2025. Listing date on NSE and BSE is 4 July 2025.

Issue Price
Rs 85.00
GMP Today
Rs 40.00 (+47.06%)
Overall Sub
273.08x
Issue Size
₹47.83 Cr
Allotment
2 Jul 2025
Listing
4 Jul 2025

Adcounty Media India SME IPO Day-wise Subscription

Daily QIB, NII, Retail, and overall subscription as bids come in

DayQIBNIIRetailOverall
Day 1 - 27 Jun 20252.51x0.92x2.59x2.21x
Day 2 - 30 Jun 20252.65x8.45x19.78x12.46x
Day 3 - 1 Jul 2025137.33x555.46x225.40x271.02x

Adcounty Media India SME IPO Allotment Chances

Retail, SHNI, and BHNI chances based on application subscription

Adcounty Media India SME IPO allotment chances for Retail, SHNI, and BHNI. All three use lottery when the category is oversubscribed.

CategorySubscription (Apps)Allotment Chances
Retail (IND)225.40x (shares)Updating soon

Chances use application subscription (how many bids came in), not share or amount figures. If you get allotment, you get at least one lot. Higher subscription means lower chance per PAN.

Check the Adcounty Media India SME IPO Allotment Status page from 2 July 2025 for your result.

Adcounty Media India SME IPO Subscription by Amount

Category-wise subscription based on amount applied at issue price Rs 85.00

CategoryAmount OfferedAmount AppliedSubscription
QIBRs 9.56 CrRs 1,313.03 Cr137.33x
NIIRs 7.18 CrRs 3,988.68 Cr555.46x
INDRs 16.76 CrRs 3,776.65 Cr225.40x
TotalRs 33.50 CrRs 9,078.35 Cr271.02x

Adcounty Media India SME IPO Subscription by Shares

Category-wise subscription based on shares bid. Application-wise bid counts are not available for this IPO yet.

CategoryShares OfferedShares BidSubscription
QIB11,24,80015,44,73,600137.33x
NII8,44,80046,92,56,000555.46x
IND19,71,20044,43,12,000225.40x
Total39,40,8001,06,80,41,600271.02x

What Do These Subscription Numbers Mean?

273.08x overall by shares means bids covered about 273 times the shares on offer. Allotment chances depend on applications in each category.

QIB at 137.33x by shares shows institutional demand from mutual funds, FIIs, and banks.

NII covers bids above Rs 2 lakh (555.46x by shares). SHNI and BHNI allotment is by lottery.

Retail at 225.40x by shares. Exact lottery chances need application data.

Adcounty Media India SME IPO GMP After Subscription

GMP for Adcounty Media India SME stands at Rs 40.00 today, giving an estimated listing price of Rs 125.00 per share.

The GMP has moved up from Rs 33.00 on 24 Jun 2025 to Rs 50.00 on 2 Jul 2025.

A subscription of 273.08x combined with a GMP of 47.06% is a strong combination heading into listing. QIB demand above 50x in particular tends to support listing sentiment, as institutional investors are seen as informed buyers.

Track live GMP on the Adcounty Media India SME IPO GMP Today page or the IPOwiz Live IPO GMP Tracker.

Adcounty Media India SME IPO Key Dates

EventDate
IPO Open Date27 June 2025
IPO Close Date1 July 2025
Allotment Date2 July 2025
Refund Initiation3 July 2025
Share Credit to Demat3 July 2025
Listing Date4 July 2025
Minimum InvestmentRs 2,72,000.00
Lot Size1600 shares

About Adcounty Media India SME

Adcounty Media is a BrandTech company providing end-to-end solutions to brands, focusing on digital advertising and marketing. The company offers mobile apps, a programmatic tool called Bidcounty, and comprehensive branding campaign services. Their services include Programmatic Advertising and Search Engine Optimization (SEO) to boost organic traffic, social media marketing for brand awareness, and performance-based campaigns such as Pay Per Click (PPC), Cost Per Acquisition (CPA), Cost Per Sale (CPS), Cost Per Lead (CPL), and Cost Per Install (CPI) to aid sales, lead generation, user acquisition, and re-targeting.

Understanding Subscription Categories

QIB - Qualified Institutional Buyers

Includes foreign institutional investors, domestic financial institutions, mutual funds, and other qualified institutions. QIB demand is considered the most reliable indicator of institutional confidence in an IPO.

NII - Non-Institutional Investors (SHNI & BHNI)

Investors bidding above Rs 2 lakh. Split into SHNI (Rs 2 lakh to Rs 10 lakh) and BHNI (above Rs 10 lakh). Both use lottery allotment when oversubscribed.

IND - Individual Investors

Investors bidding up to Rs 2 lakh per PAN. Allotment is by lottery when oversubscribed. Winners get at least one lot.

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Adcounty Media India SME IPO Subscription FAQs

What is Adcounty Media India SME IPO subscription status today?

Adcounty Media India SME IPO subscription closed on 1 July 2025 with overall subscription of 273.08x (by shares) as of 27 August 2026, 4:32 AM IST. QIB 137.33x, NII 555.46x, IND 225.40x.

What is the overall subscription of Adcounty Media India SME IPO?

Adcounty Media India SME IPO is subscribed 273.08x overall by shares at close on 1 July 2025. QIB 137.33x, NII 555.46x, and IND 225.40x.

What is Adcounty Media India SME IPO QIB subscription?

Adcounty Media India SME IPO QIB (Qualified Institutional Buyers) subscription is 137.33x by shares. QIB includes mutual funds, FIIs, banks, and other institutions.

What is Adcounty Media India SME IPO IND subscription?

Adcounty Media India SME IPO IND subscription is 225.40x by shares. Retail bids are up to Rs 2 lakh per PAN.

What is Adcounty Media India SME IPO NII, SHNI, and BHNI subscription?

Adcounty Media India SME IPO NII subscription is 555.46x by shares. NII is bids above Rs 2 lakh, split into SHNI (Rs 2L to Rs 10L) and BHNI (above Rs 10L).

What are Adcounty Media India SME IPO retail allotment chances?

Adcounty Media India SME IPO retail share subscription is 225.40x. Application data is needed for exact lottery chances.

What are Adcounty Media India SME IPO SHNI allotment chances?

Adcounty Media India SME IPO SHNI allotment chances depend on final application subscription. Allotment is by lottery when oversubscribed.

What are Adcounty Media India SME IPO BHNI allotment chances?

Adcounty Media India SME IPO BHNI allotment chances depend on final application subscription. Allotment is by lottery when oversubscribed.

When is Adcounty Media India SME IPO allotment date?

Adcounty Media India SME IPO allotment date is 2 July 2025. Check Adcounty Media India SME IPO Allotment Status on IPOwiz from that day using your PAN.

When does Adcounty Media India SME IPO subscription close?

Adcounty Media India SME IPO subscription closed on 1 July 2025. No new applications are accepted after the close.

What is Adcounty Media India SME IPO GMP today?

Adcounty Media India SME IPO GMP is ₹40 today (+47.06% over issue price ₹85). See live GMP on the Adcounty Media India SME IPO GMP Today page.

What is Adcounty Media India SME IPO issue price and lot size?

Adcounty Media India SME IPO issue price is ₹85 per share. Lot size is 1600 shares. Minimum investment is ₹2,72,000 per lot (minimum 2 lots for SME). Issue size: ₹47.83 Cr.

When is Adcounty Media India SME IPO listing date?

Adcounty Media India SME IPO listing date is 4 July 2025 on NSE and BSE. Allotment is on 2 July 2025.

How does subscription affect Adcounty Media India SME IPO allotment?

In Adcounty Media India SME IPO, Retail, SHNI, and BHNI allotment is by lottery when oversubscribed. Chances follow application subscription in each category, not share volume. At 273.08x overall, competition is very high.

For allotment results from 2 July 2025, visit the Adcounty Media India SME IPO Allotment Status page. For listing day updates on 4 July 2025, download the IPOwiz App.

Sources

We match Adcounty Media India SME IPO numbers with official sources. For final dates and allotment results, double-check the registrar or exchange.

  • SEBIRules for IPO allotment and disclosures in India
  • NSEExchange notices, bidding data, and listing updates
  • BSEExchange notices and IPO allotment check tools
  • RHP / Offer DocumentCheck the company RHP on NSE/BSE or the IPO detail page
  • IPO RegistrarRegistrar details are on the allotment page for this IPO

Also read our Editorial Policy, How GMP is calculated, How allotment chances work, and IPO fund allocation.

Reviewed by

Dinesh Agrawal · Lead IPO Analyst

15+ years in Indian markets and IPO research. He reviews subscription data before it goes live.