Knack Packaging

Knack Packaging IPO: Check IPO Date, Live Subscription and Key Details

Crazy Snacks Limited, incorporated in 1995, is an established packaged food and commercial bakery manufacturer primarily serving consumer markets across Northern India. The company designs, bakes, and distributes a comprehensive portfolio of over 140 fast-moving consumer items including specialized rusks, cookies, sliced breads, buns, cream cakes, namkeens, potato sticks, and chips. Operating under a multi-tier pricing strategy designed to capture mass and premium brackets, the enterprise fields three specialized brands: 'Crazy' (value snacks), 'Bity' (mid-to-premium cakes and breads), and 'Baked Gold' (premium cookies and specialized rusks). Its deep regional logistics engine is anchored by two production plants, 999 active distributors, and a dedicated transport fleet.

Price Range
₹161.0 - ₹170.0
Issue Size
439.5 Cr
Lot Size
88 shares
IPO Type
Mainboard
GMP
13(+7.65%)
Est. Listing Price
₹183
Estimate Profit
₹1,144
Retail Portion
49.66%
Face Value
₹10
EPS
3.34
P/E Ratio
12.57
RoNW
14.01%
ROE
15%
Debt to Equity
1.63
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Timeline

IPO Opens

1 Jul

IPO Closes

3 Jul

Allotment

6 Jul

Listing

8 Jul

IPO Timeline & Listing Details

EventDate
IPO Open Date1 July 2026
IPO Close Date3 July 2026
Allotment Date6 July 2026
Listing Date8 July 2026

Investment Categories

CategoryLotsAmount
Retail (Min)
1₹14,960
Retail (Max)Just less than ₹2,00,000
13₹1,94,480
SHNI (Min)Just above ₹2,00,000
14₹2,09,440
SHNI (Max)Below ₹10,00,000
66₹9,87,360
BHNIAbove ₹10,00,000
67₹10,02,320

IPO Reservation Details

CategoryReservation
QIB (Qualified Institutional Buyer)1.01%
NII (Non-Institutional Investor)49.33%
SHNI (Small Non-Institutional Investor)15.61%
BHNI (Big Non-Institutional Investor)31.22%
Retail49.66%
Market Maker5.04%
Total100.00%

IPO Objectives

  • Funding vital capital expenditure requirements towards the purchase of machinery, technical processing equipment, and general infrastructure enhancement in the existing manufacturing facility (₹9.92 Cr).
  • Repayment and/or pre-payment, in part or full, of certain outstanding borrowings and credit facilities availed by the Company (₹5.71 Cr).
  • General Corporate Purposes.

Strengths

  • The company commands a Vast Portfolio & Pricing Layout, utilizing an expansive catalog of over 140 SKUs structured intentionally across all price segments (from ₹2 to ₹150) to optimize mass-market capture.
  • It benefits from Deep Consumer Brand Recall, leveraging over three decades of reliable local operating history since 1995 to build strong household affinity under three regional sub-brands.
  • The business operates a Robust Local Supply Engine, controlling a deep-tier distribution network consisting of 999 dedicated rural and urban distributors supported by an in-house transport vehicle logistics fleet.
  • The firm focuses on Productive Capital Allocation, dedicating over 60% of fresh public capital proceeds directly into asset-building machinery acquisitions to expand its high-margin premium lines.

Weaknesses

  • The firm faces a Severe Geographic Concentration Risk, being intensely bound to a highly localized market pocket, with Uttar Pradesh and Bihar driving a massive 97% of total corporate revenues.
  • It shows a Visible Top-line Growth Deceleration, with annual consolidated revenues revealing near-term structural friction, sliding from a peak of ₹129.08 Cr in FY24 down to ₹111.63 Cr across full FY25.
  • The company carries an Aggressive Balance Sheet Debt Load, managing substantial debt-servicing exposure with total outstanding borrowings scaling up to ₹69.91 Crores against an equity base of ₹42.82 Cr, leading to an elevated leverage layer of 1.63.
  • The issue is met with a Frozen Unofficial Gray Market Sentiment, where parallel unlisted market indicators reflect minimal premium demand, tracking completely flat with a premium quote of ₹0.
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Financial Performance

Period Ended31 Dec 2025 (9M)31 Mar 202531 Mar 202431 Mar 2023
Assets (₹ Cr.)121.61109.8285.988.61
Revenue (₹ Cr.)87.56111.63129.0889.17
PAT (₹ Cr.)66.335.323.54
Net Worth (₹ Cr.)42.8236.8231.2526.43

Peer Comparison

CompanyP/B RatioP/E RatioRONW (%)Net Worth (₹ Cr.)
Crazy Snacks Limited5.5218.3335.75%308.19
Annapurna Swadisht0.869.029.19%137
Anjani Foods Ltd2.85100.296.66%4.12

Subscription Details

Daily Bids Status

CategoryDay 1Day 2Day 3
QIB3.27x3.61x160.22x
NII5.13x20.16x146.64x
S-HNI3.86x17.97x112.09x
B-HNI5.77x21.25x163.91x
RII1.38x4.46x21.09x
EMP2.21x4.01x9.84x
Total2.72x7.56x87.17x

Overall Subscription Statistics

CategoryShares OfferedShares BidBid Amount (₹ Cr)
QIB51,40,94882,37,07,19214,003.02
NII38,58,46156,57,92,0409,618.46
Small NII12,86,15414,41,69,0802,450.87
Big NII25,72,30742,16,22,9607,167.59
RII90,03,07518,98,75,8403,227.89
EMP1,29,87012,77,93621.72
Total1,81,32,3541,58,06,53,00826,871.1
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Company Details

  • Crazy Snacks Ltd.
  • F-766 & F-766 A, Road No. 1-D, Vishwakarma Industrial Area, Jaipur, Rajasthan, 302013
  • +91 1414107978
  • cs@claysnacksindia.com
  • http://www.crazysnacks.co.in/

Registrar Details

Frequently Asked Questions

What does Crazy Snacks do?
Crazy Snacks is an FMCG company that manufactures and sells packaged food products, including bread, buns, cookies, rusks, and a variety of savory snacks.
What are the IPO dates for Crazy Snacks SME IPO?
The Crazy Snacks SME IPO opened for subscription on June 25, 2026, and will close on June 30, 2026.
What is the price band and minimum investment for Crazy Snacks IPO?
The IPO price band is fixed at ₹39 to ₹42 per share. Retail investors need to apply for a minimum of 2 lots (6,000 shares), requiring an investment of ₹2,52,000 at the upper price band.
What is the Grey Market Premium (GMP) of Crazy Snacks IPO today?
As of June 26, 2026, the Grey Market Premium (GMP) of Crazy Snacks IPO is ₹0, indicating an expected listing price near ₹42 per share.
Where will Crazy Snacks IPO be listed?
Crazy Snacks IPO is proposed to be listed on BSE SME, with the tentative listing date set for July 3, 2026.
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